Friday, January 18, 2008
Ad Industry Roundup: Zenith; Microsoft-EDGAR; AKQA; TiVo; TargetSpot (paidContent.org via Yahoo! Finance)
– Zenith Reorganizes Video Media Buying: The Publicis Groupe media shop is refocusing its broadcast unit around video in general, instead of the traditional emphasis on TV. Zenith Media’s veteran broadcast buyer Peggy Green, will expand her role as vice chairman and is being put in charge of a new “video investments and marketplace approach.”
Originally Syndicated via RSS from Yahoo! News Search Results for adsense
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